TICE – Turkish Integrity Center of Excellence
Topic: Unethical Sales Presentations Characters: Bob Anderson, sales representative for Thompson Security Systems Beth Roberts, district manager and Bob’s boss Bob Anderson has been employed as a sales representative for Thompson Security Systems for the past six months. Prior to joining the firm, Bob had worked for three years as a sales representative for […]
Topic: Marketing Research (Distortion/Falsification of Data) Characters: Roland, statistician for a small marketing research firm Todd, owner of the marketing research firm It was Monday morning and Roland, the statistician for a small marketing research house, was sitting at his terminal cleaning up the tabulation program for a telephone survey that was currently in […]
Topic: Unethical Sales Presentation Techniques Characters: Sam, Consumer electronics salesperson for an outlet of a major discount store Bernie, Sam’s customer for a color television set Michelle, Sales manager for the consumer electronics department at the discount outlet Bernie is very interested in buying a color television. He tells Sam, the salesperson in the […]
Topic: Variance Reporting Characters: Arnie Armstrong, Director of Manufacturing Computer Services Willy McClean, Manager, Manufacturing Department 207 Kathy Cleary, Supervisor, Manufacturing Department 201 Arnie Armstrong has been with Pierce Auto Parts Manufacturing Company for 23 years. Recently, he was appointed Director of Manufacturing Computer Services. In just six weeks in this new position, [he] […]
Topic: Deceptive Advertising Characters: George Hansen, General Manager, Augusta Marigold Inn, Subsidiary of Hospitality Enterprises Sharon Coombs, Food Services Manager, Augusta Marigold Inn George Hansen is General Manager for the Marigold Inn in Augusta, Georgia. Sharon Coombs is Restaurant and Food Services Manager for the Inn. She reports to George. T wo years ago, […]
Topic: Deceptive Advertising Characters: Annie, Copywriter for Laird & Laird Advertising; Lance Willard, Well-known and popular Hollywood movie star Victor, President of Laird & Laird Advertising Annie, copywriter for Laird & Laird (L&L) Advertising, has just been assigned the Bud’s Best (BB) bacon account. She is tickled pink, because she knows that Bud’s Best […]
Topic: Marketing Research (unethical uses of research data; violating privacy of respondents) Characters: Sharon, assistant project manager at a market research firm Randy, project manager and Sharon’s supervisor Sharon Roberts has worked for Market Info, a medium-sized market research firm, for three years. She has just been promoted from questionnaire design to assistant project […]
Topic: Capital Budgeting Characters: John, financial analyst at a small bank The president of a small bank “These numbers are not what I expected, John. Are you sure they’re correct?” John wasn’t. You could never be sure with capital budgeting. You just made your best estimates, even though you knew any one of the […]
Topic: Insider Information/Trading Characters:Kathy Ryan, Trade Credit Officer, Diversified Consolidated Corporation Scott Bradley, Treasurer, North Manufacturing Mike Walman, Credit Managers, Basic Products Kathy Ryan, a credit officer at Diversified Consolidated Corporation (DCC), had heard rumors that North Manufacturing was in deep trouble. She is responsible for credits to North of approximately $1 million. North […]
Topic: Marketing Research (Respondent Privacy) Characters: Elspeth, Associate Research Specialist for a marketing research firm in a large midwestern city; Franklin, Project coordinator and Elspeth’s immediate supervisor; Peggy, participant in the focus group study Elspeth, associate research specialist for a marketing research firm in a large Midwestern city, had just moderated a very successful […]
